Impossible Alone. Possible Together: Jordan UNITE Collection


In late 2018 Jordan Brand introduced their Unite campaign. The project is a film series which purpose is to celebrate the unifying power of basketball. Impossible alone, possible together is the mantra. “It’s a rallying cry for inspiring and empowering the next generation to never fly alone.” Kicking off the new year, JB is set to release a pair of kicks that carry the Unite message forward. 

Air Jordan 34 'Unite'

First up is the Air Jordan XXXIV which comes at you in a bold white and Metallic Silver makeup. This clean look is accented by rainbow-colored branding on the heel and finished with an icy blue sole. 

Air Jordan Why Not Zer0.3 'Unite'

Next is the Air Jordan Why Not Zer0.3, Russell Westbrook’s third signature shoe. A white, black and grey upper is complemented by Infrared accents. Unite branding on the heel and  lateral side of the shoe completes this colorway.

Impossible Alone. Possible Together. Grab the Jordan Unite Collection on 1/16 from Finish Line.