“Why do I love Air Max? Well, to me the Air Max has always embodied New York City, where I’m from … It fits the state of mind here.” – mrFOAMERSIMPSON
“Whether it’s being a dare devil and hitting rooftops, eating good ol’ Chicago style pizza, lifting, arcades, roaming the city or hanging out with friends, the Air Max takes me everywhere to do whatever I need to do.” – Modern Notoriety
Check out these next-level pictures below from Modern Notoriety, and check out their full article for more.
Pictured above: @aubrymarie. “To me Dare To Air means dare to be great, dare to discover the best version of you, and just like the lotus — flourish wherever your are.”
Pictured below: @kustoo. “For the #DareToAir campaign, I wanted to do something different. Yes, the Air Max 2015 is a running shoe that you can workout in, but it also has a lifestyle side to it. When I first heard the concept of #DareToAir, I immediately thought of pushing my limits; doing something I had never done before. That led me to taking a helicopter ride around Los Angeles and taking pictures of the Air Max 2015 in the air, literally. At first, my nerves got the best of me, and I was a little reluctant to stick my feet out of the helicopter, but then, I just let it all go and went for it. I wanted to create something that encouraged people to push their own limits, and I couldn’t do that by playing it safe. So with a deep breath, I turned to the right, told the photographer to start shooting, and showed all of Los Angeles my Air Max 2015.”
Pictured above: @RadeMita. “Dare To Air is about finding a way to be active and push yourself, while having fun at the same time. I decided to hit the trampoline in my Air Max 2015 campaign, as that is one of my favorite ways to get a full body workout.”