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Let go back to the beginning. The Peter Moore-designed Air Jordan 1 is the shoe that sparked a basketball sneaker revolution. MJ’s legendary line started when he rocked this pair of non-regulation sneakers onto the NBA hardwood in September of 1985. The NBA commissioner at the time, David Stern, claimed the kicks didn’t meet the on-court dress code and eventually banned them by October. Prior to that, His Airness was wrist-slapped for $5,000 by the NBA whenever he stepped on the court in them. Luckily, Nike saw an opportunity for some infamous marketing and paid every one of those fines.

Air Jordan 1 News

When it comes to Jordan Brand, some colorways get passed over for not having the “MJ effect”, which is the tie of Jordan wearing

When it comes to Jordan Brand, some colorways get passed over for not having the "MJ effect", which is the tie of Jordan wearing
Jordan Release Calendar
Jordan-In-Store-Release-Policy Update

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