What started as a player exclusive for one of Jordan Brands first athletes, Derek Anderson, evolved into something that went beyond the hardwood and became a symbol for so many. While Anderson was playing for the Portland Trailblazers he broke out a pair of Air Jordan 3’s that were similar to the ‘White Cement’ colorway, but had red on the heel strip instead of black. Many people would never have guessed back in 2003 that those Jordans would soon become symbolic of something that was much bigger than basketball. Fast forward to August 2006 and the country is preparing to rebuild after Hurricane Katrina ripped through Louisiana and many other southern states. As the clean up began and the storm dissipated, the alarming realization that the damage done was beyond anything that could have been predicted, and companies and organizations around the country joined the relief efforts. Jordan Brand donated select shoes from their archives to be auctioned off and put the funds toward the rebuild of the cities effected. The collection consisted of sneakers that had been worn by MJ but the one that stuck out the most was a Jordan 3 that came in a different colorway that Jordan have never worn. After that, the sneaker community had dubbed the sneaker that Air Jordan 3 ‘Katrina’ and the name symbolized a movement that meant something to millions of people.
In celebration of Michael Jordan being inducted to the Naismith Memorial Basketball Hall of Fame in 2009, a special “Become Legendary” collection of Air Jordans was curated to be displayed in Springfield, MA. Once again, the ‘White and Red’ Air Jordan 3 was included amongst classic colorways. Having never been released to the public before, Jordan Brand is now bringing this shoe out of the history books and memorial halls to the general public. Colored in a classic White and Red theme, the sneaker mixes the popular Air Jordan 3 ‘Fire Red’ and ‘Cement’ colorways and will feature the classic Jumpman logo on the heel. Like you’ve seen before, the classic ‘Cement’ detailing is applied on the toe and heel areas to complete the design altogether.
Make sure you add this piece of history to your collection. Grab the Air Jordan Retro 3 ‘Hall Of Fame’ on May 12th at Finishline.com
When it comes to Air Jordans, very few are looked at as being the greatest of the great. With some colorways, no matter how often they are released some sneakerheads will buy them every time. We asked our #FNLfam what their favorite Jordan 3s of all time were. With so many up coming releases this year of Air Jordan Retro 3s, we though we would reminisce on some of the best to ever hit shelves. We asked some sneaker enthusiasts for their input and using their responses, we compiled the official list of the 10 Best Jordan 3 Releases of All Time. Check it out and let us know what you think we missed. We asked @atothebed, @johngotty, @larryluk, @ractvshift, @jennizerr and @nikestories. See what they had to say about these colorways and what special moments they remember best about them.
Mens, Jordan, Retro 3, Black, Photo Studio
The word iconic gets thrown around a lot, especially in the sneaker world, but there are some sneakers that can hold that title undoubtedly. Styles like the Air Max 1, Air Jordan 1, Air Force 1, Air Jordan 11, Chuck Taylor All Star, and of course the Air Jordan 3. Back in ’88, the Air Jordan 3 was cooked up by “The Architect”, Tinker Hatfield and it was only the beginning of his and Michael Jordans infamous partnership. As most sneaker lovers would tell you, there are certain design aspects that make shoes stand out, others would say that it’s the big moments in culture or on the court and the Air Jordan 3 has all of those areas covered. From seeing that elephant print when a fresh pair was brought out of the box to MJ taking off from the free throw line and delivering the most iconic, gravity-defying moment in sports history, the Jordan 3 sits on a pedestal for a lot of people.
As years have passed and MJ has moved on from dominating the hardwood, his legacy lives on through his sneakers. Nostalgia is one of the biggest ways to take a person back to that very special moment when they first saw a sneaker or make them replay Mike taking off from the free throw line in their head and remembering it like it had just happened. Now, on the 30th anniversary of MJ’s legendary dunk contest performance, Jordan Brand is dropping the ‘Black Cement’ Retro 3 in true OG fashion. If you’re a diehard Jordan fan, then you already know that these shoes released originally in 1988, 1994, 2001, 2008 and lastly back in 2011. This may seem like overkill but this sneaker is one that can never be released enough.
Aside from being a court icon, the Air Jordan 3 became a pop culture legend over the years as it became the focus in numerous hip-hop lyrics and big moments. Jay-Z kicked off his Blue Print Tour in 2o09 with a fresh pair of ‘Black Cement’ 3’s. Jordans very own, Drake has name dropped the brand numerous times in his songs but one of his best is “I’m back in my bag. My eyes bloodshot but my jet don’t lag. A pair of Jordan 3’s tryna’ chase this cash. Gucci airbag just in case we crash.”
It seems like sneakerheads have been waiting for this drop for years, and now as we’re only a week away from it the biggest decision for you to make is how many you plan on coppin’. The release of the Air Jordan Retro 3 ‘Black Cement’ will come dressed in its original Black, Cement Grey, White and Fire Red color scheme that is so well known. They’ll come complete with classic ‘Nike Air’ branding at the heel and outsole that so many have been wanting over the years. To compliment the colorway you’ll see a fire red tongue lining which is a signature seen on the colorway to complete the legendary look for the ‘Black Cement’ 3s. The icing on the cake is that JB will be dropping these on MJ’s 55th birthday.
You can grab your pair of the Air Jordan Retro 3 ‘Black Cement’ on February 17th at Finishline.com and at your local store.