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Jordan Brand continues to honor Russell Westbrook’s family through his Why Not Zer0.1 signature sneaker collection. Dubbed the ‘Masters’, the newest iteration of that sneaker honors the Masters Degree his brother Reynard is set to graduate with from Oklahoma University. Dressed primarily in black, its tongues sport mismatched colors that emulate the different tassels that a graduate wears in celebration of his or her degree. Blue and orange adorn the left sneaker while pink and blue share responsibilities on the right.

This brand new Jordan Why Not Zer0.1 sports a Black upper highlighted with colors from the school. Mis-matched tongues and heel tabs, along with graphics insoles and a White rubber outsole with mis-matched Jumpman logos completes the design.

Make sure you grab your pair of the Jordan Why Not Zer0.1 ‘Masters’ on June 1st at Finishline.com.

Back at the beginning of December, Russell Westbrook broke out his signature shoe for the first time in an NBA game against his hometown team, the Los Angeles Lakers. Talk about a special way to debut your first shoe to the world. The Why Not Zer0.1 emulates Westbrook’s competitive attitude on the court, his tendency to run at a challenge head first rather than shying away from it. Serving a dual purpose, the upcoming silhouette fits the reigning MVP’s drastic demands on the court while suiting his eccentric personal style off the court.

Always playing on his toes, Westbrook needs added stability to his sole unit in order to minimize response when he makes one of his quick twitch drives to the basket he has become famous for. In order to come up with the perfect fit, Westbrook worked closely with Jordan Brand’s design team and the Thunder equipment manager, Wilson Taylor, as they went through multiple rounds of wear-testing to get the perfect fit. Equally as important as it functionality, the Why Not Zer0.1 serves an aesthetic purpose as well, as Brodie’s off-court wardrobe is a story to follow in itself. The next release of this signature sneaker comes in a fresh all-white upper that sits atop an icy sole. Inspired by Westbrook’s “Why Not?” mentality, this clean white colorway serves as a canvas for you to express yourself on. Coming with a Sharpie, this pair encourages you to be creative and make it truly your own.

Make sure you grab your pair of the Jordan Why Not Zer0.1 ‘Do You’ on May 1st at Finishline.com.

Back at the beginning of December, Russell Westbrook broke out his signature shoe for the first time in an NBA game against his hometown team, the Los Angeles Lakers. Talk about a special way to debut your first shoe to the world. The Why Not Zer0.1 emulates Westbrook’s competitive attitude on the court, his tendency to run at a challenge head first rather than shying away from it. Serving a dual purpose, the upcoming silhouette fits the reigning MVP’s drastic demands on the court while suiting his eccentric personal style off the court.

Always playing on his toes, Westbrook needs added stability to his sole unit in order to minimize response when he makes one of his quick twitch drives to the basket he has become famous for. In order to come up with the perfect fit, Westbrook worked closely with Jordan Brand’s design team and the Thunder equipment manager, Wilson Taylor, as they went through multiple rounds of wear-testing to get the perfect fit. Equally as important as it functionality, the Why Not Zer0.1 serves an aesthetic purpose as well, as Brodie’s off-court wardrobe is a story to follow in itself. Dubbed, the Jordan Why Not Zer0.1 ‘Triple Double’ that celebrates the one-year anniversary of Russell Westbrook’s record breaking triple double season. Dressed in a Black, Signal Bue and Team Orange color scheme as a nod the colors of OKC. This Jordan Why Not Zer0.1 is highlighted with “04/09/17” and “31-10-10” on the left and right outsoles, respectively.

Make sure you grab your pair of the Jordan Why Not Zer0.1 ‘Triple Double’ on April 9th at Finishline.com.

Back at the beginning of December, Russell Westbrook broke out his signature shoe for the first time in an NBA game against his hometown team, the Los Angeles Lakers. Talk about a special way to debut your first shoe to the world. The Why Not Zer0.1 emulates Westbrook’s competitive attitude on the court, his tendency to run at a challenge head first rather than shying away from it. Serving a dual purpose, the upcoming silhouette fits the reigning MVP’s drastic demands on the court while suiting his eccentric personal style off the court. Now, Westbrook his honoring his late high school teammate with a special colorway that is being dubbed the ‘Tribute’. This pair honors his best friend, Khelcey Barrs III, who passed away 16 years old from an enlarged heart. Westbrook has his signature sneaker dressed in their high school team colors and features a 3 in the clear sole of the shoe as a nod to Khelceys jersey number.

Make sure you grab your pair of the Jordan Why Not Zer0.1 ‘Tribute’ on March 11th at Finishline.com.

Back at the beginning of December, Russell Westbrook broke out his signature shoe for the first time in an NBA game against his hometown team, the Los Angeles Lakers. Talk about a special way to debut your first shoe to the world. The Why Not Zer0.1 emulates Westbrook’s competitive attitude on the court, his tendency to run at a challenge head first rather than shying away from it. Serving a dual purpose, the upcoming silhouette fits the reigning MVP’s drastic demands on the court while suiting his eccentric personal style off the court.

Always playing on his toes, Westbrook needs added stability to his sole unit in order to minimize response when he makes one of his quick twitch drives to the basket he has become famous for. In order to come up with the perfect fit, Westbrook worked closely with Jordan Brand’s design team and the Thunder equipment manager, Wilson Taylor, as they went through multiple rounds of wear-testing to get the perfect fit. Equally as important as it functionality, the Why Not Zer0.1 serves an aesthetic purpose as well, as Brodie’s off-court wardrobe is a story to follow in itself. Now, Westbrook’s signature sneaker is getting a classic Jordan colorway that sneakerheads have come to cherish over the years. The ‘Bred’ Why Not Zer0.1 comes dressed in a black and gym red color scheme. This Jordan Why Not Zer0.1 features a full black-based upper highlighted with red branding and rubber outsole.

Make sure you grab your pair of the Jordan Why Not Zer0.1 ‘Bred’ on March 1st at Finishline.com.

Back at the beginning of December, Russell Westbrook broke out his signature shoe for the first time in an NBA game against his hometown team, the Los Angeles Lakers. Talk about a special way to debut your first shoe to the world. The Brodie his the court in the Why Not Zer0.1 ‘Mirror Image’ Player Edition. This shoe continued the tradition of personal storytelling through colorways that JB is so well known for. The Why Not Zer0.1 emulates Westbrook’s competitive attitude on the court, his tendency to run at a challenge head first rather than shying away from it. Serving a dual purpose, the upcoming silhouette fits the reigning MVP’s drastic demands on the court while suiting his eccentric personal style off the court.

Always playing on his toes, Westbrook needs added stability to his sole unit in order to minimize response when he makes one of his quick twitch drives to the basket he has become famous for. In order to come up with the perfect fit, Westbrook worked closely with Jordan Brand’s design team and the Thunder equipment manager, Wilson Taylor, as they wnt through multiple rounds of wear-testing to get the perfect fit. Equally as important as it functionality, the Why Not Zer0.1 serves an aesthetic purpose as well, as Brodie’s off-court wardrobe is a story to follow in itself.

Make sure you grab your pair of the Jordan Why Not Zer0.1 on February 15th at Finishline.com.