With the reintroduction of their popular Running System, Puma is setting out to create “future icons.” Taking models from their archives, stripping them down and rebuilding them. Stronger and faster than before. With the idea being that each shoe is “grounded in history” but evolved for a new world. Spearheading that idea is Puma’s latest collab with MTV. Like Puma, MTV has been a staple of pop culture since the ‘80s. Whether its music videos or reality TV, MTV has been synonymous with pushing boundaries in culture. That spirit is being brought to their Puma collab.
Dubbed the Puma RS-X Tracks MTV, this joint effort comes in two colorways. One coming in white with sweet lavender accents and the other coming in black with teal accents. Both feature MTV branding on the tongue and back heel. As always the RS-X features a chunky silhouette and equipped with an IMEVA midsole and contrasting TPU heel piece.