Fashion and innovation go hand in hand, as new technologies are introduced people will see their sense of style and taste change. adidas, a brand that is no stranger to influencing the way the world sees style, continues to change the game with their BOOST technology. Originally introduced by adidas in 2013, BOOST technology caught the attention of sneakerheads everywhere with the introduction of the Ultra BOOST and the NMD. adidas has even put a modern spin on their timeless classics with the addition of BOOST cushioning on models like the Iniki, Stan Smith, and EQT racing 91. This month, the BOOST family will receive a new addition; the adidas PureBOOST DPR. Though this is a performance model, much like the Ultra BOOST, this design will allow its wearers to easily transition from the track to the streets. With two color ways releasing this month, sneakerheads will have two new options to add to their boost collection. Be sure to check in with your local Finish Line, or visit the website to make sure you don’t miss out.