Space Jam was the height of a now resurgent partnership between Michael Jordan and Warner Bros., but it also marked a special moment in the Looney Tunes franchise. The film served as a launching pad for Lola Bunny, the female counterpart to Bugs Bunny.
From Space Jam, Lola went on to appear regularly in Looney Tunes comics, movies, and shows. And so, when Jordan Brand brought the “Hare” theme over to the Air Jordan 1 Mid, the brand gave Lola fans a go-to shoe.
Like the Jordan 1 for Bugs, this version has “HARE” stamped on the back and written on the tongue tab. After that, it’s a different look. The girls get a Wheat and Pink Glaze upper with a dazzling tongue pattern and shiny patent leather Swoosh logo, perfect to go with the gleaming spring weather.
As Bugs states in a new promotional video for Jordan Brand, “Behind every great Air Jordan is a great Hare Jordan.” And for every Hare Jordan, there’s a Lola looking to stunt as well.